Manajemen Pemasaran

POLITEKNIK NEGERI BANDUNG KOTA BANDUNG - JAWA BARAT, ID CODE PRODI : 61404 CODE PT : 005004
6
Authors
5.312
SINTA Score Overall
2.255
SINTA Score 3Yr
1.062
SINTA Score Overall Productivity
451
SINTA Score 3Yr Productivity
Latest number of publications
AI-driven competitive advantage model in tourism: integrating model of HOTE model and performances model (HOTE-P adoption model)
Q1 Journal Journal of Hospitality and Tourism Technology
Creator : Rafdinal W.
2025 0 cited
Modelling risk of sustainable rice supply chain (SRSC) to achieve food security for emerging economies
Q2 Journal Journal of Modelling in Management
Creator : Kusrini N.
2025 0 cited
Fashioning hyperpersonal relationship in halal fashion brand: halal brand loyalty and social information processing
Q1 Journal Journal of Islamic Marketing
Creator : Ali D.S.F.
2025 0 cited
Virtual reality (VR) meets religiosity: introducing the Q-R CAT model to predict visit intention to religious destinations
Q2 Journal Journal of Hospitality and Tourism Insights
Creator : Rafdinal W.
2025 2 cited
From AR quality to loyalty: loyalty model for AR mobile fashion applications
Q1 Journal International Journal of Quality and Service Sciences
Creator : Rafdinal W.
2025 2 cited
Modelling risk of sustainable rice supply chain (SRSC) to achieve food security for emerging economies
Q2 Journal Journal of Modelling in Management
Creator : Kusrini N.
2025 0 cited
Adoption of Mobile Business Applications by MSMES: Integrating Application Quality, Toe Model and Diffusion of Innovation
Q4 Journal Pakistan Journal of Life and Social Sciences
Creator : Februadi A.
2025 3 cited
Future Travel Intention Aligned with Halal Values: An Islamic Quality Model for Destinations
Q2 Journal African Journal of Hospitality Tourism and Leisure
Creator : Sumaryadia
2024 0 cited
Brand loyalty model for halal fashion brands: integrating quality-loyalty model, information sources and religiosity-loyalty model
Q1 Journal Journal of Islamic Marketing
Creator : Rafdinal W.
2024 7 cited
Memorable experiential reality tech as an environmentally friendly technology: reducing energy consumption from consumer perspectives
Q3 Journal Iop Conference Series Earth and Environmental Science
Creator : Christianingrum
2024 2 cited
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Article Quartile
Research Output
  Scopus GScholar WOS
Article 33 324 15
Citation 484 2,289 235
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