Scopus
How Does Green Marketing Claim Affect Brand Image, Perceived Value, and Purchase Decision?
Creator : Fatmawati I. E3s Web of Conferences
2021 10 cited Q3 Journal
The Effect of Social Media Influencer on Purchase Intention with Brand Image and Customer Engagement as Intervening Variables
Creator : Chandra Z.A.P. Quality Access to Success
2023 7 cited Q4 Journal
The effect of social media and word of mouth on buying interest and brand image in creative economic business
Creator : Aditi B. International Journal of Data and Network Science
2023 12 cited Q1 Journal
The effect of social media marketing, SerQual, eWOM on purchase intention mediated by brand image and brand trust: Evidence from black sweet coffee shop
Creator : Armawan I. International Journal of Data and Network Science
2023 18 cited Q1 Journal
Distribution of a Soft Drink Brand Communication on Brand Image with e-WOM as a Mediating Role on Indonesians Gen Z
Creator : Shiddiqi M.F. Journal of Distribution Science
2023 0 cited Q3 Journal
The effects of customer satisfaction, perceived service quality, perceived value, and brand image on customer loyalty
Creator : Jasin M. Uncertain Supply Chain Management
2023 16 cited Q1 Journal
Integrating country of origin, brand image and halal product knowledge: the case of the South Korean skincare in Indonesia
Creator : Mahri A.J.W. Journal of Islamic Marketing
2024 21 cited Q1 Journal
Analysis of the Brand Association in Building Brand Image at Puncak Chicken Restaurant
Creator : Rizal M. Aip Conference Proceedings
2023 0 cited Q4 Journal
Analysis of EWOM Credibility Antecedents on Twitter and Their Impact on Brand Image and Online Purchase Intention of Local Skincare Products
Creator : Yolanda W.S. International Conference on Emerging Trends in Engineering and Technology Icetet
2023 1 cited no-Q Journal
The influence of financial literacy, digital literacy, digital marketing, brand image and word of mouth on the z generation's interest in Islamic banks
Creator : Suparno D. International Journal of Data and Network Science
2023 5 cited Q1 Journal
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