Scopus
Analysis of the Influence of Brand Image on Behavioral Intent: A Study on Social Media Advertising and Sales Promotion Content for Local Skincare Products
Creator : Adelia L. Proceedings 2024 International of Seminar on Application for Technology of Information and Communica
2024 0 cited no-Q Journal
E-Wom Mediates Price Perception Brand Image to Increase Impulse Buying and Flash Sales as Moderation on the Lazada Application
Creator : Halik A. International Journal of Electronic Commerce Studies
2024 1 cited Q3 Journal
Model of brand image jamu Madura through product knowledge, brand communication and packaging attractiveness
Creator : Herawati N. Bio Web of Conferences
2024 0 cited Q4 Journal
The Effect of Social Media Marketing On Purchase Intention: The Mediating Role of Brand Image and Brand Trust
Creator : Nurlatifah F. Quality Access to Success
2025 2 cited Q3 Journal
Word of Mouth as a Mediator between Ethnic Identification, Brand Image, and College Selection Decisions: An Empirical Investigation of Private Universities in Medan City, Indonesia
Creator : Sutejo B. Journal of Logistics Informatics and Service Science
2024 0 cited Q3 Journal
The Influence of Entertainment, Interaction, Trendness, Customization, WOM, and Brand Image on Purchase Intention for Local Men’s Skincare Products in Indonesia
Creator : Amsyah E.P. Studies in Big Data
2025 0 cited Q3 Journal
Brand image analysis of Indonesian telecommunication company: A quantitative approach
Creator : Dumasari N. Edelweiss Applied Science and Technology
2025 0 cited Q4 Journal
The influence of social media influencers on purchase intention with brand image and customer engagement as intervening variables
Creator : Pramesti E.A. Proceedings of SPIE the International Society for Optical Engineering
2025 1 cited Q4 Journal
Analysis of the Influence of Electronic Word of Mouth on Brand Image and Purchase Intention in Local Skincare Brands
Creator : Fahmi K.J. 2025 IEEE International Conference on Interdisciplinary Approaches in Technology and Management for
2025 0 cited no-Q Journal
Analysis of the Influence of E-WOM Credibility on Tiktok Social Media and Its Influence on Brand Image and Online Purchase Intention of Local Fiber Products at Tiktok Shop
Creator : Setiady T. 2025 5th International Conference on Innovative Research in Applied Science Engineering and Technolo
2025 0 cited no-Q Journal
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