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GUGYH SUSANDY

Sekolah Tinggi Ilmu Ekonomi Sutaatmadja S1 - Manajemen SINTA ID : 5998956
1.323
SINTA Score Overall
518
SINTA Score 3Yr
90
Affil Score
0
Affil Score 3Yr
Latest number of publications
THE IMPACT OF ALTRUISM ON REPURCHASE INTENTION IN CONSUMERS WHO USE THE BODY SHOP'S BODY MIST PRODUCTS IN SUBANG CITY
STIESA Press TSARWATICA (Islamic Economic, Accounting, and Management Journal) Vol. 6 No. 2 (2025)114-130
Author Order : 1 of 2
Susandy, Gugyh; Nuraeni, Rini
2025 DOI: - Accred : Sinta 5
THE INFLUENCE OF BRAND AMBASSADORS AND ADVERTISING ON LAZADA PURCHASE DECISIONS
STIESA Press DIMENSIA (Diskursus Ilmu Manajemen STIESA) Vol. 21 No. 01 (2025): Maret
Author Order : 1 of 2
Gugyh Susandy; Tina Rahayu
2025 DOI: - Accred : Unknown
Peran Broadcasters dan Brand Image dalam Meningkatkan Loyalitas Konsumen — Bukti dari Live Streaming di Platform E- commerce Shopee
STIESA Press DIMENSIA (Diskursus Ilmu Manajemen STIESA) Vol. 21 No. 01 (2025): Maret
Author Order : 1 of 2
Gugyh Susandy; Rizal Septiana
2025 DOI: - Accred : Unknown
INOVASI STRATEGI DAN IMPLEMENTASI PEMASARAN MEDIA SOSIAL MELALUI PENDEKATAN ANALISIS CUSTOMER PERSONA, SOCIAL MEDIA PLANNING DAN INSTAGRAM MAINTENANCE PADA LAYANAN UMROH KBIHU SUTAATMADJA SUBANG: Array
STIESA-PRESS Gapura (Garba Pembangunan Masyarakat) Vol. 2 No. 3 (2025): Juni
Author Order : 1 of 4
Gugyh Susandy; Arby Anas Rosyad; Rica Meyliana Tresna; Adelia mustika Nurhasanah
2025 DOI: - Accred : Unknown
E-WOM memoderasi hubungan antara Influencer dan Duta Merek terhadap Keputusan Pembelian Konsumen (Kasus pada konsumen Maybelline Lipstick di Subang, Jawa Barat)
Faculty of Economics and Business - Universitas Sultan Ageng Tirtaysa Jurnal Riset Bisnis dan Manajemen Tirtayasa Vol 8, No 1 (2024)52-66
Author Order : 3 of 3
Sopiawadi, Mutqi; Maharani, Suci; Susandy, Gugyh
2024 DOI: 10.35448/jrbmt.v8i1.25008 Accred : Sinta 3
PENGARUH SOCIAL MEDIA MARKETING, DESTIANTION BRANDING, DAN DESTINATION IMAGE ETRHADAP MINTA BERKUNJUNG KONSUMEN
Sahid University Jakarta Seminar Nasional Pariwisata dan Kewirausahaan (SNPK) Vol. 3 (2024): APRIL63-74
Author Order : 2 of 2
Nabila Hazmya Chairunnisa; Gugyh Susandy
2024 DOI: 10.36441/snpk.vol3.2024.207 Accred : Unknown
The impact of online marketing influencers on consumer purchase decisions
Universitas Negeri Padang Marketing Management Studies Vol. 2 No. 2 (2022): Marketing Management Studies152-165
Author Order : 2 of 2
Rika Alis Handayani; Gugyh Susandy
2022 DOI: - Accred : Unknown
FACTORS AFFECTING THE QUALITY OF ONLINE RELATIONSHIPS AND ITS CONSEQUENCES ON SHOPEE AND LAZADA E-MARKETPLACE CUSTOMERS
STIESA Press TSARWATICA (Islamic Economic, Accounting, and Management Journal) Vol. 3 No. 2 (2022)1-13
Author Order : 1 of 4
Gugyh Susandy; Reni Dian Octaviani; Diana Sari; Dinar Hoerun Nisa
2022 DOI: - Accred : Sinta 6
FORMING HALAL TO BRAND? FACTORS AFFECTING CONSUMER'S INTENTION TO BUY HALAL BRANDS
STIESA Press TSARWATICA (Islamic Economic, Accounting, and Management Journal) Vol. 3 No. 2 (2022)14-25
Author Order : 1 of 4
Gugyh Susandy; Reni Dian Octaviani; Rita Komaladewi; Susi Yasmin
2022 DOI: - Accred : Sinta 6
Reference group and utilitarian shopping motivation and online purchase decision of fashion products in Tokopedia Marketplace
Universitas Negeri Padang Marketing Management Studies Vol. 1 No. 1 (2021): Marketing Management Studies01-14
Author Order : 2 of 2
Muhammad Rayhan Fauzan; Gugyh Susandy
2021 DOI: 10.24036/jkmp.v1i1.1 Accred : Unknown
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Summary

Article Quartile
Research Output
  Scopus GScholar WOS
Article 2 68 3
Citation 3 342 25
Cited Document 2 26 3
H-Index 1 12 1
i10-Index 0 12 1
G-Index 2 1 0
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