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ANNISA MARDATILLAH

Universitas Islam Riau S3 - Sains Manajemen SINTA ID : 6025175
838
SINTA Score Overall
475
SINTA Score 3Yr
838
Affil Score
475
Affil Score 3Yr
Latest number of publications
  Scopus Analysis  

Digital marketing strategy across cultures: Algorithmic bias, local media, MSME performance, Indonesia & Malaysia
Q2 as Journal International Journal of Innovative Research and Scientific Studies
Author Order : 1 of 4     Creator : Mardatillah A.
2025 0 cited
Enhancing marketing performance in batik Malay industry: optimization competitive advantage by leveraging augmented reality marketing
Q2 as Journal Cogent Business and Management
Author Order : 1 of 3     Creator : Mardatillah A.
2024 1 cited
Current Approaches of Artificial Intelligence (AI) in Leading Behavioural Change: The Latest Review
Q2 as Journal Journal of Advanced Research in Applied Sciences and Engineering Technology
Author Order : 6 of 6     Creator : Ghani M.M.
2024 2 cited
Sustainability of Business Strategy Based on Indigenous Product Creativity in the Weaving Industry of Palm Oil Waste in Riau, Indonesia
Q2 as Journal International Journal of Sustainable Development and Planning
Author Order : 1 of 3     Creator : Mardatillah A.
2023 2 cited
Model of intention to behave in online product purchase for Muslim fashion in Pekanbaru, Indonesia
Q2 as Journal Journal of Islamic Marketing
Author Order : 2 of 2     Creator : Rosmayani
2020 16 cited
The enterprise culture heritage of Minangkabau cuisine, West Sumatra of Indonesia as a source of sustainable competitive advantage
Q1 as Journal Journal of Ethnic Foods
Author Order : 1 of 1     Creator : Mardatillah A.
2020 20 cited
Riau Malay food culture in Pekanbaru, Riau Indonesia: Commodification, authenticity, and sustainability in a global business era
Q1 as Journal Journal of Ethnic Foods
Author Order : 1 of 4     Creator : Mardatillah A.
2019 32 cited
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Summary

Article Quartile
Research Output
  Scopus GScholar WOS
Article 7 86 0
Citation 72 411 0
Cited Document 5 43 0
H-Index 3 10
i10-Index 3 11
G-Index 1 1
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