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ARUM PRASASTI

Universitas Negeri Malang D4 - Manajemen Pemasaran SINTA ID : 6694785
264
SINTA Score Overall
52
SINTA Score 3Yr
264
Affil Score
52
Affil Score 3Yr
Latest number of Publication and Citations
Brand trust capacity in mediating social media marketing activities and purchase intention: a case of a local brand that go-global during pandemic
Authors : JY Ramadhani, A Prasasti Indonesian Journal of Business and Entrepreneurship (IJBE) 9 (1), 81-81, 2023
2023 16 cited
Entrepreneurial orientation, company performance, and competitive advantage in Indonesian culinary SMEs
Authors : R Perdana, A Prasasti Small Business International Review 7 (1), e547, 2023
2023 7 cited
What tourists perceived? Social media preference in a tourism destination
Authors : TS Dhewi, A Prasasti, CR Parahiyanti International Journal of Business Ecosystem & Strategy (2687-2293) 5 (1), 60-66, 2023
2023 7 cited
Citizen’s Perception on Korea Hallyu Gastrodiplomacy: A Netnography Research
Authors : YR Dewi, A Prasasti, CR Parahiyanti Eighth Padang International Conference On Economics Education, Economics …, 2022
2022 3 cited
Pendampingan Desa Wisata: Konsep Desa Wisata Coban Kembar dan Coban Asmoro Desa Gajahrejo
Authors : A Prasasti, TS Dhewi, KP Nuari, FI Aulisaina Prosiding Seminar Nasional KBK 2 (1), 2022
2022 0 cited
Designing Village Idea Lab as Digital-based Incubator of Ideas and Innovation in Efforts to Establish New Entrepreneurs on Village Youth in East Java
Authors : E Siswanto, A Takada, DT Kurniawan, A Prasasti, R Fachrunnisa, ... 2022 19th International Conference on Electrical Engineering/Electronics …, 2022
2022 0 cited
Engage your customers during the pandemic: The impact of social media-instagram usage to micro-small medium enterprises (MSMEs) in Indonesia
Authors : CR Parahiyanti, A Prasasti International Journal of Multicultural and Multireligious Understanding 8 (6 …, 2021
2021 12 cited
How social media marketing activities affect consumer equity: A study in culinary brand with brand equity as a mediating factor
Authors : TS Dhewi, A Prasasti, M Kurnianto, SL Rachmadana International Journal of Business Ecosystem & Strategy (2687-2293) 3 (4), 13-19, 2021
2021 11 cited
Social Media Marketing as a Marketing Tools in COVID-19 Pandemics: A Systematic Review
Authors : A Prasasti, CR Parahiyati BISTIC Business Innovation Sustainability and Technology International …, 2021
2021 3 cited
How social media marketing activities affect consumer equity
Authors : SD Titis, A Prasasti, M Kurnianto, SL Rachmadana International Journal of Business Ecosystem & Strategy 3 (4), 13, 2021
2021 0 cited
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Summary

Article Quartile
Research Output
  Scopus GScholar WOS
Article 4 26 0
Citation 31 162 0
Cited Document 3 19 0
H-Index 3 8 0
i10-Index 1 7 0
G-Index 1 6 0
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