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Golden Ratio of Marketing and Applied Psychology of Business

MANUNGGAL HALIM JAYA P-ISSN : 0 E-ISSN : 27766349 Subject Area : Economy
4.10588
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1236
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Sinta 4
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2021 2022 2023 2024 2025 2026
           
The Influence of Online Customer Reviews, Content Marketing, and Brand Image on The Purchase Decision: Empirical Study of Erigo Products on TikTok Shop
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 107 - 119
2026 DOI: 10.52970/grmapb.v6i1.1287 Accred : Sinta 4
The Influence of Social Media Promotion and Electronic Payment Systems on Purchase Decisions: Case Study from Users of Shopee in Bandar Lampung, Indonesia
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 150 - 161
2026 DOI: 10.52970/grmapb.v6i1.1324 Accred : Sinta 4
Evaluating the Effectiveness of Customer Acquisition and Activation Strategies in Retail Securities: A Value-Added Analysis Approach
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 235 - 250
2026 DOI: 10.52970/grmapb.v6i1.1288 Accred : Sinta 4
The Influence of Store Atmosphere on Gen Z Visit Intention
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 251 - 263
2026 DOI: 10.52970/grmapb.v6i1.1493 Accred : Sinta 4
Breaking into the Global Market: Strategies and Challenges of Export Risk Management for Canned Blue Swimming Crab (Portunus pelagicus) at PT. MAP Central Java, Indonesia
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 120 - 136
2026 DOI: 10.52970/grmapb.v6i1.1238 Accred : Sinta 4
The Role of Organic Marketing on Instagram in Influencing Consumer Purchase Decisions: A Case Study of Kopi Kenangan
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 162 - 178
2026 DOI: 10.52970/grmapb.v6i1.1249 Accred : Sinta 4
Customer Engagement Levels: Analysis of Behaviour, Emotional, and Cognitive Dimensions
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 98 - 106
2026 DOI: 10.52970/grmapb.v6i1.1286 Accred : Sinta 4
Examining the Influence of Brand Image and Brand Trust on Customer Satisfaction and Loyalty: A Study on Wardah Cosmetics
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 179 - 192
2026 DOI: 10.52970/grmapb.v6i1.1323 Accred : Sinta 4
The Effect of Promotion, Online Customer Reviews, and Rating Perceptions on the Decision to Use the Tokopedia Application: Evidence from Surabaya, Indonesia
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 193 - 201
2026 DOI: 10.52970/grmapb.v6i1.1325 Accred : Sinta 4
Service Quality and Innovation as Drivers of Customer Loyalty: The Mediating Role of Customer Satisfaction in the Context of Indonesian Railways
Manunggal Halim Jaya Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January 202 - 216
2026 DOI: 10.52970/grmapb.v6i1.1327 Accred : Sinta 4
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