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Matrik: Jurnal Manajemen, Strategi Bisnis, Dan Kewirausahaan

UNIVERSITAS UDAYANA P-ISSN : 19782853 E-ISSN : 23028890 Subject Area : Economy
1.46154
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4103
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Sinta 2
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2016 2017 2018 2019 2020 2021 2022 2023 2024
                 
Social Proof as A Leveraging Variable For Purchasing Decisions
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 33 - 44
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p04 Accred : Unknown
Mediating Role of Advertisement Credibility in Beauty Influencer Trust and Local Balinese Skincare Purchases
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 45 - 58
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p05 Accred : Unknown
Impact of Fintech on Financial Performance of MSMES in Bali with Financial Literacy as Moderator
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 1 - 8
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p01 Accred : Unknown
English English
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 59 - 76
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p06 Accred : Unknown
Frugal Innovation: a Bibliometric Study of the Conceptual Foundations and Future Research Directions
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 9 - 19
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p02 Accred : Unknown
Behavioral Biases, Financial Literacy, and Female Investors: The Role of Social Media
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 77 - 93
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p07 Accred : Unknown
Gacha Addiction and In-App Purchases: A Study on Genshin Impact Players in Indonesia
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 20 - 32
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p03 Accred : Unknown
Heuristic Bias and Loss Aversion Impact in Stock Investment Decision Making in Batam
Faculty of Economics and Business Udayana University Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 19 Nomor 1 Tahun 2025 94 - 107
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i01.p08 Accred : Unknown
ADAPTING TRAVEL BUSINESS STRATEGIES FOR GEN Z: THE ROLE OF CROSS-BORDER PARTNERSHIPS AND TECHNOLOGY INTEGRATION
Faculty of Economics and Business Udayana University MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Vol. 19 No. 2 (2025)
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i02.p01 Accred : Unknown
HOW E-WALLET USAGE TRIGGERS IMPULSIVE BUYING IN ONLINE LIVE SHOPPING PLATFORM: EVIDENCE FROM INDONESIA
Faculty of Economics and Business Udayana University MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Vol. 19 No. 2 (2025)
2025 DOI: 10.24843/MATRIK:JMBK.2025.v19.i02.p02 Accred : Unknown
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Citation 4103 2604
h-index 24 24
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